The 'Stain' Event Proposal

A pitch to promote a prospective client, Oxi Clean, through a clever series called "The Stain Event". Different digital collateral would be fun and informative ways of teaching consumers not to fear stains, but embrace them with the power of Oxi Clean. Art Director: Michael Castellano

Logo lockup created for the proposal and mocks
300x600 units with drop down menus that can populate the closest event
A supersized billboard with interactive rollover hotspots that can give you quick stain-removing tips
An interactive hub and map that will present the finalists for each region of a user-generated contest
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Insert copy here, which should vary depending on your region. Accept